

A Tradition of Wellness
In the past decade, the United States has been undergoing a transformation in health care and values. This paradigm shift can be seen from government, to the health care system, to the breakfast table of mainstream America. “Wellness is ready to make the jump from ‘the classes to the masses,’” says Paul Zane Pilzer, the author of The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry. “The wellness industry proactively provides products and services to healthy people to make them feel even healthier and look better, to slow the effects of aging, or to prevent diseases from developing in the first place.” The wellness industry includes vitamins, nutritional supplements, ... dermatology, cosmetic surgery,...
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Conditioning of the Skin
PRE-TREATMENT IN SERIES & POST-TREATMENT
The skin is an ever-changing organ, responding to the owner’s health, environment, genetic makeup, and the march of time. Until recently, the skin’s appearance was considered to be fully determined by the natural interaction of these inevitable influences. Now, however, its appearance is no longer to be accepted as controlled by this destiny. It can be dramatically improved by topical and invasive technologies as administered by physicians and trained professionals. As science and technology progress, so does their ability to change the very appearance of a patient’s skin, as well...
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Laser Dentistry
TECHNOLOGY LEADS THE WAY TO PAINLESS PROCEDURES
Hollywood often sets the ideal in society’s quest for beauty. Now it is possible to achieve smiles like Tinseltown’s favorite celebrities without the pain of a needle or drill. How is this possible? Laser technology is revolutionizing the dental industry, with new technologies offering painfree cosmetic dentistry, cleanings, fillings, and even root canals. I first started using lasers in 2002 during my teaching days at U.S.C. as a clinical professor. The true-YAG laser works by spraying out a computercontrolled invisible thermal ray of...
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Office-Based Anesthesia
THE EVOLUTION OF IN-OFFICE SURGERY CLEARLY MARKS A CHANGE IN HOW ANESTHESIA IS PERFORMED AND THE INCREASED PATIENT SAFETY FROM YEARS PAST
There are numerous reasons why more and more patients are choosing to have surgery in a physician’s office instead of a hospital or ambulatory surgery center (ASC): access to care, lower costs, efficiency, confidentiality, and familiarity with surroundings and staff. All of these qualities help make the office a comfortable, desirable setting in which to undergo one of life’s more traumatic experiences, elective or not...
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Med Spa Franchises
IS THIS THE RIGHT BUSINESS FOR YOU?
Medical spas are hot, consequently many businesses have mushroomed to capitalize on this trend. As an entrepreneur considering this exciting new industry, is franchising a good solution for you?...
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Understanding Men's Skin
A man’s face is his calling card and a chronicle of his life. It tells his age and how well he has cared for it during those years. Unlike women, men do not use makeup to mask flaws or less than desirable features. Some may rely on facial hair to soften their appearance, but most male faces go naked out into the world, facing the elements with no buffers between them and the sun, wind, humidity, and....
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Adjustable Breast Implants
INNOVATION IN BREAST AUGMENTATION
As any plastic surgeon knows, women who have undergone breast augmentation are generally very happy with their results. More often than not, though, they wish they had asked for a larger implant. Accurate figures on “size remorse” do not exist, yet it occurs despite various methods of preoperative size determination including placing sizers in a bra and going over representative pictures with the patient. One difficulty is that...
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