Industry News & Updates

Wednesday ~ March 17, 2010

Cynosure Launches New Smartlipo Website for Laser Lipolysis Patients

Cynosure Launches New Smartlipo Website for Laser Lipolysis Patients

Consumer Information and Education Portal for Smartlipo, which was Recently Named Top Body Contouring Choice of 2009 by American Health & Beauty

WESTFORD, Mass. /PRNewswire via COMTEX/ - Cynosure, Inc. (Nasdaq: CYNO), developer of the award-winning Smartlipo LaserBodySculpting procedure for minimally invasive removal of fat, today announced the launch of www.smartlipocynosure.com, a web portal designed for patients. As the official Smartlipo website, www.smartlipocynosure.com is aimed at helping consumers to find answers to frequently asked questions about the procedure, hear patient testimonials, see before-and-after photos and find qualified Smartlipo physicians in their area.

Smartlipo

“Consumers who are evaluating ways to remove unwanted fat are faced with a variety of choices and technologies,” said Travis Lee, Cynosure’s Vice President of Global Marketing. “The new website is part of our strategic focus to educate consumers about the benefits of Smartlipo as an effective, efficient solution to permanently destroy fat cells and sculpt the body. In addition, the site will spotlight the new treatment indications that are evolving with this technology.”

“At the same time, we are helping to support our customers, by expanding our presence on the Internet and a variety of social media channels, and making it easy for consumers to locate a nearby Smartlipo practitioner,” Lee continued. “We encourage prospective patients who are considering laser lipolysis to visit the new site to learn more about the patient experiences and scientific data that have helped to make Smartlipo American Health & Beauty’s most requested choice for body contouring in 2009.”

In October 2009, Cynosure introduced the Smartlipo Triplex, the world’s first laser lipolysis solution featuring three wavelengths that combine to deliver high-powered fat absorption and tissue tightening through tissue coagulation. Equipped with a 1440 nm wavelength and Cynosure’s proprietary MultiPlex technology, Smartlipo Triplex combines the benefits of three wavelengths in one laser output. The workstation efficiently liquefies fat, which is then aspirated through a cannula, and tightens skin through collagen remodeling.

“The Smartlipo suite of workstations is ideal to treat a broad range of patients, from those unable to achieve the desired results through diet and exercise to those with larger areas of fat,” said Barry DiBernardo, M.D., Medical Director of New Jersey Plastic Surgery in Montclair, N.J. “Whether you are targeting the abdomen, arms, legs or face and neck, the intelligent energy delivery system integrated into the Smartlipo workstation ensures the optimum combination of wavelengths in the right sequence for specific skin types and goals. Patients have an array of euphemisms for their unwanted fat. Regardless of whether they refer to it as “love handles,” “bat wings,” “muffin tops” or “saddlebags,” we believe getting rid of the extra adipose tissue improves their physical well being. With Smartlipo, patients can achieve great results with minimal downtime and less pain than traditional liposuction.”

About Cynosure, Inc.
Cynosure, Inc. develops and markets aesthetic treatment systems that are used by physicians and other practitioners to perform non-invasive and minimally invasive procedures to remove hair, treat vascular and pigmented lesions, rejuvenate the skin, liquefy and remove unwanted fat through laser lipolysis and temporarily reduce the appearance of cellulite. Cynosure’s products include a broad range of laser and other light-based energy sources, including Alexandrite, pulse dye, Nd:YAG and diode lasers, as well as intense pulsed light. Cynosure was founded in 1991.

Cynosure Logo

Cynosure, Inc.
800.886.2966
www.cynosure.com

Source: Cynosure

ASAPS Reports Liposuction No Longer the Most Popular Surgical Procedure According to New Statistics

ASAPS Reports Liposuction No Longer the Most Popular Surgical Procedure According to New Statistics

American Society for Aesthetic Plastic Surgery reports 10.2 Million Cosmetic Procedures in 2008

NEW YORK, NY – Over 10.2 million cosmetic surgical and nonsurgical procedures were performed in the United States in 2008, according to statistics released today by the American Society for Aesthetic Plastic Surgery. The Aesthetic Society, after collecting multi-specialty procedural statistics since 1997, says the overall number of cosmetic procedures has increased 162 percent since the collection of the statistics first began. The most frequently performed nonsurgical procedure was Botox injections and the most popular surgical procedure was breast augmentation.

ASAPS Logo

“For the first time in the twelve years these statistics have been collected liposuction is a runner up in popularity to breast augmentation. There is no doubt that this turnabout will generate discussions in the medical community and the public at large,” Alan Gold, MD, Aesthetic Society president, reflects that “changes in fashion, i.e. décolletage baring styles, might be a factor behind this change.”

Quick Facts - Highlights of the ASAPS 2008 Statistics on Cosmetic Surgery
There were over 10 million surgical and nonsurgical cosmetic procedures performed in the United States in 2008, as reported by the American Society for Aesthetic Plastic Surgery (ASAPS). Surgical procedures accounted for 17% of the total with nonsurgical procedures making up 83% of the total.

* From 2007-2008, there was over a 12 percent decrease in the total number of cosmetic procedures. Surgical procedures decreased by 15 percent, and nonsurgical procedures decreased by almost 12 percent.

* The top five nonsurgical cosmetic procedures in 2008 were: Botox injection (2,464,123 procedures); laser hair removal (1,280,964 procedures); hyaluronic acid (1,262,848 procedures); chemical peel (591,808 procedures); and laser skin resurfacing (570,880 procedures).

* Women had over 9.3 million cosmetic procedures, almost 92% percent of the total. The number of cosmetic procedures for women decreased over 11 percent from 2007.

* The top five surgical procedures for men were: liposuction, rhinoplasty, eyelid surgery, breast reduction to treat enlarged male breasts, and hair transplantation.

* People age 35-50 had the most procedures – over 4.5 million and 45 percent of the total. People age 19-34 had 22 percent of procedures; age 51-64 had 26 percent; age 65-and-over had 6 percent; and age 18-and-younger had almost 2 percent.

* Where cosmetic surgeries were performed: office facility, 53 percent, hospital 19 percent; and free- standing surgicenter, 26 percent.

* Of the doctors surveyed 74 percent say they do not offer “spa” services (e.g. wraps, facials, massages) in conjunction with their medical practices. 86 percent of the doctors say they do not work in conjunction with medical spas where nonsurgical procedures, such as injections and laser procedures are performed.

* Since 1997, there has been over 162 percent increase in the total number of cosmetic procedures. Surgical procedures increased by almost 80 percent, and nonsurgical procedures increased by over 233 percent.

* The top five surgical cosmetic procedures in 2008 were: breast augmentation (355,671 procedures); liposuction (341,144procedures); eyelid surgery (195,104 procedures); rhinoplasty (152,434 procedures); and abdominoplasty (147,392 procedures).

* The top five surgical procedures for women were: breast augmentation, liposuction, eyelid surgery, abdominoplasty and breast reduction.

* Men had over 800,000 cosmetic procedures, 8 percent of the total. The number of cosmetic procedures for men decreased over 21 percent from 2007.

* The most common procedures for age 18-and-under were: laser hair removal, chemical peel, microdermabrasion, rhinoplasty and IPL laser treatment.

* Racial and ethnic minorities, as of last year, had approximately 20 percent of all cosmetic procedures, a decrease of 1 percent from 2007: Hispanics, 8 percent; African-Americans, 6 percent; Asians, 4 percent; and other non-Caucasians, 2 percent.

* Americans spent almost $11.8 billion on cosmetic procedures last year. Figures may not add exactly to totals and percentages may not equal 100 percent due to rounding.

For detailed trends and demographic data - Click Here to View the ASAPS 2008 Statistics

About the ASAPS Cosmetic Surgery National Data Bank
ASAPS, working with an independent research firm, compiled the 12-year national data for procedures performed 1997-2008. A paper-based questionnaire was mailed to 16,000 Board-Certified physicians (6,000 Dermatologists, 6,000 Otolarynologists, and 4,000 Plastic Surgeons). A total of 894 completed and valid responses (461 Plastic Surgeons, 277 Dermatologists, and 156 Otolaryngologists) were received in time for tabulation.

Final figures have been projected to reflect nationwide statistics and are based exclusively on the Board-Certified Plastic Surgeons; Otolaryngologists; and Dermatologists. The findings have been aggregated and extrapolated to the known population of 23,600 physicians who are Board Certified in these specialties. Though the confidence intervals change by procedure, depending on the grouping’s sample size and the response variance, the overall survey portion of this research has a standard error of +/- 3.21% at a 95% level of confidence.

American Society for Aesthetic Plastic Surgery
888.272.7711
www.surgery.org

Source: AACS

AACS Survey Indicates More Than 17 Million Cosmetic Procedures Performed in 2009

New Survey Indicates More Than 17 Million Cosmetic Procedures Performed Last Year in the U.S.

Procedures by AACS Members Increased 8 Percent Since 2008

CHICAGO – A procedural survey conducted by the American Academy of Cosmetic Surgery says more than 17 million cosmetic surgery procedures were performed in the United States in 2009. The total number of procedures from this first-time study far surpasses any number that has previously been reported in the U.S. This is the first nationwide survey of its kind done by the AACS. In addition to the annual polling of its own members, the AACS also surveyed random physicians across the country to find out who is performing cosmetic surgery procedures.

AACS Logo

The total number of procedures performed by AACS members has increased by eight percent since 2008. “The cosmetic surgery industry continues to grow at a rate many people never thought it would reach,” said AACS President Mark Berman, MD. “With the aging of the baby boomer generation, I don’t think we’ve come close to hitting the ceiling yet. That 17 million is only going to expand.”

Among AACS member practices, the biggest increase in invasive procedures in the last five years are in blepharoplasty (eyelid lift), abdominoplasty (tummy tuck) and rhinoplasty (nose). For less-invasive procedures, the biggest increase over that five-year period is in laser resurfacing, chemical peels and fillers.

For AACS members, rhinoplasty surgeries jumped from 12,460 in 2008 to 21,730 in 2009, a 74 percent increase. Facelifts were also up this year, from 20,478 in ’08 to 34,455 in ’09, a 44 percent spike. “As the economy recovers slowly but surely, we are seeing patients come back and feel better about doing some things for themselves that maybe they’d been putting off for a while,” Berman said.

About AACS
The American Academy of Cosmetic Surgery is a professional medical society whose members are dedicated to patient safety and physician education in cosmetic surgery. Most members of the AACS are dermatologic surgeons, facial plastic surgeons, head and neck surgeons, general surgeons, oral and maxillofacial surgeons, plastic surgeons – all of whom specialize in cosmetic surgery. AACS is an organization that represents all cosmetic surgeons in the American Medical Association through its seat in the AMA House of Delegates.

American Academy of Cosmetic Surgery
312.981.6760
www.cosmeticsurgery.org

Source: AACS

Tuesday ~ March 16, 2010

ModiFace Launches VuMe in Southern Florida – the World’s First Full-Featured Touch-Screen Cosmetic Surgery Imaging System

ModiFace Launches VuMe in Southern Florida – the World’s First Full-Featured Touch-Screen Cosmetic Surgery Imaging System

Clinics and Medical Spas can now purchase ModiFace’s Latest Cosmetic Surgery Imaging System for the equivalent cost of a few dermal filler injections.

Toronto, Ontario (PRWEB) March 16, 2010 - ModiFace Inc., the leading developer of advanced web-based virtual makeover tools, today announced the launch of VuMe, the company’s latest surgical imaging system geared towards in-clinic use. Attractively priced under $5,000 for the basic package, the VuMe Cosmetic Surgery imaging system is equipped with ModiFace’s anti-aging, rhinoplasty, face sculpting, dermal-filler, body reshaping, weight-loss, and breast augmentation imaging features (i.e. virtually any change that can be made to the face or body through cosmetic surgery can now be demonstrated on a patient’s photo). Unlike other imaging software currently available on the market, the VuMe system utilizes ModiFace’s patent-pending auto-calibration technology, facilitating a full post-operation simulation within seconds from start to finish, and features a multi-touch interface that allows physicians and patients to interact with the system seamlessly.

ModiFace Logo

With its built-in camera and touch-screen display, the state-of-the-art VuMe system can be placed anywhere in clinics, and can be used in mobile settings such as open-houses and consumer events. VuMe’s innovative technology is simple enough to use by all and provides users with an enhanced overall consultation experience, especially for first-time patients. Since the official pre-launch of the units in November 2009, over 60 VuMe systems have been deployed and used at various clinics and medical spas across North America.

“We are delighted by the positive response to our initial launch of the VuMe systems in Southern Florida. Considering the number of visualization features and capabilities that come pre-loaded with the unit, we believe this is an extremely valuable tool for potential patients to see what they would look like with aesthetic enhancements. Unlike other imaging systems currently on the market, we created the VuMe system to be extremely easy and truly unique from a user interface perspective,” comments Lisa Leung, ModiFace’s Director of Operations.

Many plastic surgeons and cosmetic surgery specialists are already seeing the benefits of incorporating the VuMe system into their practice:

“The ModiFace imaging program has been a great addition to our practice. Our patients have been able to see first hand what their results will be after their desired cosmetic surgery and I’ve found that it works very well with breast augmentation and rhinoplasty procedures. I would highly recommend it to any surgeon!” -Dr. Jhonny Salomon, MD, FACS, of Dr. Salomon Plastic Surgery & MedSpa.

“At BodyCare I perform approximately 30 tumescent liposuction cases per month. I see several consults during the day as well. The Modiface shaper feature has really helped me organize my consults and has increased my efficiency tremendously. Patients can visualize their expected outcome. Not only is this a very strong sales tool, but it allows me to appropriately set expectations. I highly recommend Modiface for any physician practicing cosmetics.” - Dr. Rodger G. Stratt, MD, FACCP, of BodyCare Center for Advanced Rejuvenation.

The patent-pending technology that powers the VuMe system is currently being used by various Fortune 500 media companies, facial aesthetics and beauty brands, and numerous clinics throughout North America, Latin America, and Europe.

About ModiFace Inc.
Founded in 2006, ModiFace’s fully-automated virtual makeover technology is the result of over a decade of research at Stanford University and the University of Toronto, and is the subject of 14 patents and more than 50 scientific publications. This technology is currently licensed to 40 beauty brands and media companies, and powers some of the most popular web, social network, and mobile makeover applications.

ModiFace, Inc.
647.350.6525
www.modiface.com

Source: ModiFace

Monday ~ March 15, 2010

7 Things You Can Do In 7 Days to Save Our Environment

7 Things You Can Do In 7 Days to Save Our Environment

The U.S. Disposes of 100 billion plastic bags annually. Plastic production produces hazardous waste and pollutes the air through use of toxic chemicals. Paper bags generate 70% more air pollution than plastic and 50% more water pollution. Degradation of plastic and paper bags require air (biodegradation) or sunlight (photo degradation) be present, but in most landfills garbage is buried beneath the soil, so the bags do no degrade. It takes 91% more energy to recycle a pound of paper than a pound of plastic.

A-Shirt Bag Logo

AShirtBag was formed as a not for profit organization for exclusively charitable and educational purposes. A-ShirtBag has an educational program throughout the greater metro Detroit area. The program is called 7 Things You Can Do in 7 Days to Save Our Environment. This program is a project based learning that works with the science departments within the schools and is geared toward earth friendly conservation. Each student receives a tri-fold handout; a Tree in a Box kit and each classroom receives a set of 4 recycling bags. This program is being introduced through the nationally recognized Communities in Schools organization. At AShirtBag, all of their work force (website and product design, office staff, advertising, marketing, fundraising, grant writing and event staffing) is comprised of dedicated volunteers and highly motivated board members.

The objective at AShirtBag organization is to help curb the overabundance of waste specifically related to worldwide plastic/paper bag consumption and energy loss. By offering an educational program for children and information about earth friendly conservation via their website, students and consumers develop an awareness of the effects of plastic/paper bag usage and consumption. This awareness will help them make informed choices that eventually aid in their discontinued use of disposable shopping bags and save energy.

AShirtBag
800.915.9384
www.ashirtbag.org

Source: AShirtBag

Friday ~ March 12, 2010

Gerda Spillmann Eco-Friendly Bamboo Cosmetic Make Up Brushes

Gerda Spillmann Adds Eco-Friendly Bamboo Make Up Brushes to their Line of Anti Aging Cosmetics and Swiss Skin Care

Los Angeles, CA -Gerda Spillmann Swiss Skin Care & Cosmetics is now making available a new ecologically friendly bamboo make-up brush set. Bamboo is the fastest growing plant on the planet, reaching harvesting maturity at about a 1/10th the time that typical hardwoods do. It produces more oxygen than a forest of comparable size and helps to prevent erosion. Growing without pesticides, herbicides or chemicals, bamboo is degradable and will regenerate on its own. Understanding that our planet is everyone’s responsibility, Gerda Spillmann Swiss Skin Care and Cosmetics decided to make these beautiful, eco-friendly brushes available to everyone.

Bamboo Brushes

The all natural bamboo make-up brush set contains 5 of the most commonly used brushes which allows for the flawless application of make-up. These are made from natural and recycled materials including brush handles made from bamboo and synthetic Taklon bristles which are 100% cruelty free..

This 5-piece brush set includes all of your major applicators:

* Blush Brush
* Eye Shading Brush
* Eyeliner Brush
* Lash and Brow Groomer
* Concealer Brush
* And a handy hemp and cotton storage roll to keep everything in its place

These are ideal for use with the Gerda Spillmann cream to powder foundation make up Bio-Fond and cream blush Crimson Bio-Blush.

In China bamboo can find be found in most households because legend says it brings luck to the bearer and energizes the room where it is placed. May we all can have luck helping to preserve our planet.

Gerda Spillmann
800-282-FACE
www.GerdaSpillmann.com

Source: Gerda Spillmann

Wednesday ~ March 10, 2010

Lumixyl™ Brightening System Safely Addresses the Signs of Hyperpigmentation

Lumixyl™ Brightening System

A New Physician-Grade System Designed to Safely Address the Signs of Hyperpigmentation

New York, NY—Envy Medical, Inc., introduces the new Lumixyl™ Brightening System, a revolutionary multi-faceted approach to effectively treat hyperpigmentation without irritation or other side effects associated with prescription Hydroquinone or retinoids. This professional skincare system introduction builds on the success of the Lumixyl Topical Brightening Crème introduced in 2009.

“The Lumixyl Topical Brightening System is an entirely new approach to naturally brighter, more vibrant skin, representing a new physician-grade standard in skincare,” explains Dr. Basil Hantash, MD, PhD, a board certified Stanford-trained dermatologist and vice-chairman of the board at Envy Medical, who also helped develop the Lumixyl peptide technology.

Dr. Hantash
Dr. Hantash

An innovation in skin brightening technology, the four products in the Lumixyl Brightening System work synergistically to target existing hyperpigmentation and to prevent its recurrence. For most patients these formulations can eliminate the need to use hydroquinone or its bi-products, which are controversial due to their potential side effects. Lumixyl products are proven to be powerful but gentle on skin.

“Physicians and the public at large have been calling for a viable alternative to prescription hydroquinone therapies,” commented Envy Medical CEO, Curtis A. Cluff. “We are very pleased to be able to answer that call with a system that provides visible brightening with a safe and non-irritating formula.”

The Lumixyl Topical Brightening System builds on the four products including Active-Prep Cleanser, the Topical Brightening Creme, GlycoPeel 20 Rapid Exfoliating Lotion, and Moisture-Lock Sunscreen SPF 30. The products are ideal for all skin types. Lumixyl Brightening System retails for $270 for four full size products.

Lumixyl

Developed by Envy Medical, Inc. and dermatological researchers at Stanford University, Lumixyl products are made exclusively for dermatologists, plastic surgeons and skin oriented aesthetic physicians. The products are manufactured and sold by Envy Medical in the United States and distributed internationally by Toronto Canada-based Basis Medical Technologies.

About BASIS
BASIS Medical Technologies specializes in the development and distribution of groundbreaking technologies in medicine and medical aesthetics. Headquartered in Toronto, Canada, BASIS is an innovative technology platform with sales, marketing and training capabilities around the world. With an experienced management team and medical advisory panel, BASIS is committed to delivering and developing cutting-edge medical products internationally. Basis is an exclusive market representative for Lumixyl in markets throughout the world, a product licensed by Envy Medical Inc.

About Envy Medical
Envy Medical develops, markets and sells highly effective non-invasive skin rejuvenation therapies for patients suffering from either dermatologic or aesthetic conditions. The Company’s lead products include SilkPeel®, a breakthrough device combining exfoliation with dermalinfusion® for deeper tissue delivery of active ingredients and better patient outcomes. Envy is also the exclusive licensor of skin brightening peptides including Lumixyl, developed at Stanford University. The Lumixyl peptide is now also available as a topical solution for SilkPeel procedures, addressing hyperpigmentation and photo-damage.

Envy Medical
888.848.3633
www.envymedical.com

Source: Envy Medical

Monday ~ March 8, 2010

Aesthetic Trends & Technologies Wellness March | April 2010 Antioxidants

Wellness Department

Aesthetic Trends & Technologies
March | April 2010
Wellness Department

Antioxidants & Oral Therapies

Supporting Healthy Aging and Enhancing the
Effects of Medical Aesthetic Treatments

By Paula Simpson, B.A.Sc. (Nutrition), R.N.C.P., Contributing Editor & Advisor

The aging process is one of the best examples of the effects of deteriorating homeostasis. Aging is accompanied by an impairment of the physiological systems including the homeostatic systems such as the immune system. The free radical theory of aging (one of the most widely accepted theories) proposes to explain aging according to which oxygen-derived free radicals cause age-related impairment through oxidative damage to biomolecules, with mitochondria being the main target of free radical attack. Since oxygen radicals are needed for many metabolic and physiological processes, a balance between radical production and their antioxidant-linked inactivation is required to preserve health.

The skin, being the largest organ in the body and barrier from the external environment, is very susceptible to damage produced by free radicals due to its constant contact with oxygen and other environmental stressors, such as UV exposure. This damage caused by free radicals impairs the ability of the cells to transport nutrients, eliminate wastes, and reproduce healthy skin cells, in turn causing an
accumulation of chemical events and by products that deteriorate and interfere with the normal functions of the skin. Over time, inflammation and the degradation of collagen and elastin reveal the signs of physical aging of the skin.

Chronic sun exposure, smoking, poor dietary intake, and lifestyle have been well documented as key accelerators in skin aging due to an imbalanced homeostasis. Clinical studies show that age-dependent changes of the immune system are linked to oxidative stress and that an adequate intake of dietary antioxidants may protect those systems (including skin) against…READ ON – Click Here to Download Article

Ms. Simpson

About Ms. Simpson
Paula Simpson, B.A.Sc. (Nutrition), R.N.C.P. is the Executive Director of Isocell North America and holds a degree in Nutrition. She has over 15 years of experience in consulting, public relations, product formulation, and program development for the Nutraceutical and Medical Aesthetic Industry. Her role as a Scientific Evaluator and Regulatory Consultant for some of the top nutraceutical companies worldwide has solidified her reputation as a leader in research and development for innovative natural health products. As a Project Leader, Paula developed and guided an international weight loss program towards a successful launch in North America and Europe. As the Nutrition Director for a medical spa, she developed a weight management and longevity program that was the impetus for the company’s overall commercial success. Ms. Simpson can be contacted directly at paula.simpson@glisodinskin.com. Visit their website on the worldwide web: www.glisodinskin.com.

Aesthetic Trends & Technologies Practice Management March | April 2010 PR Power

Practice Management

Aesthetic Trends & Technologies
March | April 2010 Issue
Practice Management Department

The POWER of PR

Working with the Media to Grow Your Practice

By Wendy Lewis, Contributing Editor & Advisor

If you wonder why some medical practices and certain doctors seem to receive all the media coverage, the reason is that they have someone behind the scenes making it happen. Ultimately, the goal of a public relations campaign is to generate exposure for your practice or medspa and your brand by employing a variety of media vehicles to reach your targeted consumer. A well orchestrated public relations program allows you to create long-term relationships with key media that may include editors, writers, producers, researchers, reporters, anchors, presenters, bloggers, and their assistants, associates, and colleagues.

Placements generated may include television segments, radio programs, local newspapers, national publications, monthly magazines, newsletters, websites, ezines, and blogs. PR is a key component of your brand strategy because it is a vehicle that can be driven but not fully controlled by you. Thus, a third-party endorsement reinforces and authenticates the message of your expertise to prospective patients and customers in a way…READ ON – Click Here to Download Article

Ms. Lewis

About Ms. Lewis
Wendy Lewis is the President of Wendy Lewis & Co., Ltd., global aesthetics consultancy established in 1997 and an internationally renowned expert in social media strategy and practice marketing. She is the author of 10 books on aesthetics and beauty and Founder and Editor in Chief of www.beautyinthebag.com. Contact her at 1.877.WLBEAUTY; wl@wlbeauty.com. Visit her on the worldwide web: www.cosmeticmedrx.com.

Aesthetic Trends & Technologies Plastic Surgery March | April 2010 Dysport™

Plastic Surgery

Aesthetic Trends & Technologies
March | April 2010
Plastic Surgery Department

DYSPORT™

The Next Generation of Neuromuscular Blocking Agents

By Joseph A. Eviatar, M.D., F.A.C.S.

The U.S. Food and Drug Administration (FDA) has recently approved Dysport™, a “next generation” acetylcholine release inhibitor and neuromuscular blocking agent indicated for the temporary improvement of the appearance of moderate to severe glabellar or frown lines between the brows. Dysport, marketed by Medicis Aesthetics, the distributers of Restylane and Perlane, has been used in over two million treatments worldwide in 27 countries.

STAYING POWER OF DYSPORT
In the seven years since its FDA clearance, BOTOX® Cosmetic has taken the aesthetic world by storm. Yet, the chief complaint among BOTOX® patients is its staying power. Many come to experience injection fatigue where the duration between treatments becomes shorter and shorter. This is where Dysport may outshine BOTOX®.

Clinical studies and patient reports have shown that Dysport may last up to six months compared to the four to five months that BOTOX® is effective. Research also shows Dysport takes effect more quickly, usually within 48 hours. In addition to frown lines, Dysport is used (off label) around the eyes (crow’s feet), for brow lifting, and on the forehead to reduce dynamic lines and wrinkles. It can also be used to treat prominent neck bands or cords. Although great results are…READ ON – Click Here to Download Article

Dr. Eviatar

About Dr. Eviatar
Joseph A. Eviatar, M.D., F.A.C.S., is an Assistant Clinical Professor of Ophthalmology at New York Medical College, an Attending Surgeon at New York Eye & Ear Infirmary and Director of Oculoplastics at SUNY School of Optometry. He performs medical research, lectures to his colleagues, and is often featured in the press. He is a recognized expert in multiple cosmetic non-invasive treatments and has performed thousands of surgical and laser procedures for aesthetic facial rejuvenation and reconstruction. For more information on this topic, please contact Dr. Eviatar at: 212.272.3717or visit his website at: www.chelseaeye.com.

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March 18, 2010

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