COSMOPROF SHANGHAI
Shanghai, 15 – 17 January, 2008
The Beauty Excellence boosts at Cosmoprof Shanghai: a new hall to be opened in 2008!
As international requests for participation continue to flood in, Cosmoprof Shanghai organisers decided to extend the show floor into an extra hall, increasing the exhibition area by over 30%.
After its successful debut in January 2007, Cosmoprof Shanghai will return from 15 – 17 January 2008 strengthening its position as the unique Excellence event in the Chinese beauty show scenario.
The inaugural Cosmoprof Shanghai started with two halls in the Shanghai New International Expo Centre, featuring the international key players among the manufacturers of finished products and suppliers of the cosmetic industry. At its 2nd edition in 2008, Cosmoprof Shanghai will open a third hall to accommodate the increasing demand on space from national groups and individual brands eager to enlarge their participation at the show or to join the event for the first time.
The support of the country pavilions keeps driving the growth of the show: Australia, France, Germany, Israel, Italy, Korea, Spain and US are already organising their participation in Cosmoprof Shanghai 2008 with a larger presence compared to 2007, confirming the positive results achieved in the first edition of the event.
Cosmoprof Shanghai: the rendezvous for the Chinese top decision-makers in the beauty industry.
Together with the prestigious exhibitors, the excellent attendance at Cosmoprof Shanghai also contributed to the top-quality nature of the trade show, which, in 2007, hosted 13,628 selected high-profile visitors, 82% of which from all over China.
Some highlights from the on-site visitors’ survey carried out during the show days include:
· over 60% of the visitors registered were top decision-makers in their activity sector (owners, general managers or cosmetics buyers within their company)
· more than 40% of the visitors were interested in doing business with foreign companies, both to create strategic alliances and for distribution purposes
· more than 30% of the visitors were looking for suppliers of raw materials, OEM & ODM products and packaging
· buyers from the professional hair and beauty salon distribution channel participated in the show to discover new brands not yet distributed in mainland China and new trends not yet introduced in any other international event
· buyers from the retail distribution channel reported that Cosmoprof Shanghai represents the best opportunity for meeting international manufacturers to preview their forthcoming product launches
2008 preview: a handful of prime business occasions for exhibitors.
Thanks to its strong partnership with some of the major Chinese associations, Cosmoprof Shanghai will once again put at the disposal of the exhibitors several opportunities to meet buyers, importers and distributors, as well as relevant updates on the Chinese beauty market.
Among these, the “Match Making Programme” deserves particular mention: the one-to-one meetings will be organised on the show floor of Cosmoprof Shanghai 2008 to allow international companies from all over the world to explore business opportunities with a targeted group of delegates from major provinces and cities of China, including Beijing, Shanghai, Tianjin and Zhejiang.
Other opportunities to explore the expanding potential of the Chinese market will be offered by the seminar “Importing Cosmetics Products in China”, held in cooperation with Chinese legislation experts, as well as conferences on the retailing system in China, organised with the support of the China Commerce Association for General Merchandise.
Devoted to the suppliers to the cosmetic industry, a prestigious packaging lounge will be the exclusive meeting point designed to congregate the main actors of the packaging world: a varied and rich programme of initiatives will be hosted in the lounge, confirming Cosmoprof Shanghai as one of the main Asian gathering for industry leaders.
Focus event 2008: flavour & fragrances from France
Following the success of the “Beauty Excellence” show 2007, which was devoted to the Italian hair and make-up artistry, Cosmoprof Shanghai 2008 will feature as focus event of the year a special initiative in co-operation with the International Perfume Museum of Grasse (France).
Inaugurated in 1989 at Grasse, “the cradle of traditional perfumery”, the museum features today the largest collection of fragrance and cosmetic products from all over the world of the last two centuries, retracing the history of perfumes, soap, make-up and cosmetics over 4,000 years.
After long renovations, in early 2008 the enlarged 3,000 sqm museum will re-open its doors to the public, housing the world’s most diverse public perfume collection, spanning a period from ancient times to today and covering the five continents. The curator of the Museum, Marie Christine Grasse, will be the special guest at Cosmoprof Shanghai 2008 to unveil all the stages of perfume creation.
Facts and figures 2007
Cosmoprof Shanghai, born as the regional extension of the Hong Kong event Cosmoprof Asia, has been acknowledged as the exclusive B-to-B international trade show for manufacturers to meet with Chinese key importers, distributors and buyers.
In 2007 Cosmoprof Shanghai debuted in grand style with an exhibition area of over 20,125 sqm , featuring 341 exhibitors from 23 countries and regions as well as 9 national & group pavilions from Australia, Belgium, France, Germany, Israel, Italy, Korea, Spain and USA.
At the Shanghai New International Expo Centre, from 15 to 17 January 2008, the second edition of Cosmoprof Shanghai will showcase a complete range of products in fragrances, cosmetics and toiletries beauty salon and well being; natural health; professional hair, nail and tool; packaging; contract manufacturing; POP and merchandising; machinery; raw materials and private label.
Celebrating its 12th edition on 14 - 16 November 2007 in Hong Kong, Cosmoprof Asia continues to consolidate its absolute international position and continues to play the role of powerhouse for the beauty industry in Asia.
Your next appointments with beauty – save the dates!
Cosmoprof Asia, 14 – 16 November 2007
Cosmoprof Shanghai, 15 – 17 January 2008
SoGeCos - Marketing China
Alberta Galli – alberta.galli@cosmoprof.it
Tel: (39) 02 796 420 - Fax: (39) 02 45 47 08 284
www.cosmoprofshanghai.com